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About in Tilburg

As the official city marketing organization, we proudly position Tilburg nationally and internationally. Starting in 2015 as a small team, we've grown into a professional, dynamic group dedicated to spotlighting the city and its villages every day.

Tilburg is diverse and versatile. This is wonderful because it makes many people feel at home in our city. But what exactly makes Tilburg 'Tilburg'? It's that unique mentality that makes our city so attractive and brings people together. In Tilburg, you can be your unique self. We are an inclusive city, and we naturally connect with others. By working together, we are effective and make small things big. Tilburg constantly surprises by reinventing itself. We are a city of creators, not only with our hands but also with our knowledge and ideas. We transform the city and are known for coming up with new, impactful concepts. Concepts that provide solutions to the societal challenges of tomorrow.

We are our unique selves and want to be seen as such. We do not pretend to be something we are not. Our DNA is our brand. Our DNA, the Tilburg brand, can be summarized in the following formula: Social x Experimental = Creation. We are sharp in the choices we make. Everything we do is done with our DNA in mind. We work on multiple themes simultaneously to advance the city, together with partners. We also contribute to regional matters that enhance Tilburg's attractiveness as a place to live and work. Themes such as talent retention, art and culture, greenery, sustainability, as well as knowledge and innovation, are given ample attention. In the Tilburg way, because in Tilburg, we color the city together.

Our team

Our brand

Tilburg is like a patchwork of stories. A rich mosaic of areas, places, people, events, and communities that come together like a quilt. These stories and people give the city its color. That's why we say: In Tilburg, we color our own city. Up close, Tilburg celebrates every unique resident; from a broader perspective, we are all part of a larger, colorful whole. In the Tilburg brand campaign, we bring together all these stories and perspectives and celebrate the city's and its residents' versatility.

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The heart of our campaign is the idea that Tilburg is not just a place, but a living canvas, constantly colored by the dreams and stories of the people who call the city their home. Tilburg cannot be captured in one color but forms a dynamic and versatile patchwork of stories. The brand campaign, ‘In Tilburg, we color the city together,’ invites you to discover Tilburg through the stories of its residents. We position Tilburg as a city that does not impose its identity. A city where every voice, every color, and every story contributes to a greater whole.

Would you like to know more about Tilburg or would you like to visit the city?

info in Tilburg

Tourist information

Info in Tilburg

Spoorlaan 33

Station Tilburg

5038 CB, Tilburg

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